Martínez Pástor, Ericka Gabriela, and Cristian Andrés Erazo Álvarez. “Influence of Educational Digital Marketing Strategies on the Loyalty of University Students in Ecuador”. Runas. Journal of Education and Culture 6, no. 12 (January 29, 2025): e250232. Accessed September 20, 2025. https://runas.religacion.com/index.php/about/article/view/232.