Reyes Morales, J. L., G. O. Erazo Alvarez, and J. Andrade Ormaza. “Digital Transformation in Informal Micro-Enterprises of Commerce in the Bahia, Guayaquil 2025”. Runas. Journal of Education and Culture, vol. 7, no. 15, Jan. 2026, p. e260342, doi:10.46652/runas.v7i15.342.